In 1988 the company changed its name as presently known, i.e. Italcoppie Sensori S.r.l.. The initial idea of adapting thermoelement executions to the new requirements made a headway : other companies are being founded and follow this strategy competing to serve ane normously growing market. The proliferation of temperature sensors widens the market but splits it into too many types of special or customer designed executions. The market situation is simultaneously cause and consequence of the spreading of new companies in the field of temperature measurement. This keeps production from reaching high quantity and homogeneity levels which would be necessary to transform technological productivity in an industrial sense in order to aim the new goals in terms of quality, price and service. The above mentioned statements lead to choices adopted at the beginning of 90's and the out-coming result was a new series of standardised and homogeneous type of products as shown in the latest issue of our catalogue.