Press Releases

March 2012

“We are very pleased that our new advertising concept and the associated cross-media campaign ‘feel the elements of Chillventa’ has convinced the jury of the Advertising Yearbook and that with Chillventa we are appearing for the second time in this very significant book for the advertising world. Our concept of giving the exhibition a face is working and now characterizes the major themes of our leading international exhibition,” says a delighted Gabriele Hannwacker, Exhibition Director of Chillventa at NürnbergMesse.

Emotion as key communication idea

“Chillventa proves its feeling for the sector with a new look and a personal, emotional approach. The exhibition appeals to exhibitors and visitors directly with its slogan ‘feel the elements of Chillventa’. The impact of the new promotional presence is intensified with three further variants specifically for the themes of refrigeration/air conditioning, heat pumps and cleanroom technology,” explains Iris Streck, Advertising Consultant at NürnbergMesse.

More about the Chillventa campaign is available in the Advertising Yearbook at:
www.jdw.de

Chillventa: excellent prospects for October 2012

The organizers have extended the display area for Chillventa 2012. “The mood in the sector is good and the positive feedback from the exhibitors makes us optimistic that we can build on the extraordinary success of the exhibition in 2010. We’re really looking forward to Chillventa 2012,” says Gabriele Hannwacker.

At the suggestion of the exhibitors, Chillventa 2012 starts a day earlier on Tuesday, 9 October 2012; the three-day running time remains unchanged. The Chillventa Congressing supporting programme takes place as usual the day before Chillventa, on Monday, 8 October 2012.

More information about the exhibition at: www.chillventa.de

The Chillventa portfolio

Chillventa’s extensive spectrum of products presents a cross-section from the refrigeration, air conditioning, ventilation and heat pump industry, with innovations, components, systems, applications and services. More information about the product spectrum at the exhibition:
www.chillventa.de/en/at-a-glance/productrange

Background: Advertising Yearbook

The Advertising Yearbook has been published in German annually since 1964 and documents advertising activity in Germany, Austria and Switzerland. The advertising and communication measures appearing in this publication are nominated by a jury in a competition. The yearbook provides a comprehensive overview arranged by specific sectors, compares relevant economic segments, and documents trends and changes in communication.

More information about the Advertising Yearbook online at: www.jdw.de

About the NürnbergMesse Group

NürnbergMesse is one of the 20 largest exhibition companies in the world and among the Top Ten in Europe. The portfolio covers some 120 national and international exhibitions and congresses and approx. 40 sponsored pavilions at the Nürnberg location and worldwide. Every year, around 30,000 exhibitors (international share: 37 %), 975,000 trade visitors (international share: 21 %) and 405,000 consumers participate in the own, partner and guest events of the NürnbergMesse Group, which is present with subsidiaries in China, North America, Brazil and Italy. The group also has a network of 46 representatives operating in 95 countries.

All exhibitors and their current product information can be found at:
www.ask-chillventa.de